Leveraging the Power of Online Marketing

Archive for the Local Marketing Category

Google Returned 5-Star Rating System for Local Business Listings

Local Business Listing - Carousel

Google 30-point local business listings ended with a roll back to the original 5-star system. After acquisition of Zagat in May 2012, Google made the switch to a 30-point scale for local businesses rankings. Users that wanted to review and rate businesses had to give a score between […]

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How to Use LinkedIn Advanced Search to For Effective Local Marketing

LinkedIn Advance Search

With over 225 million registered users, LinkedIn is by far the largest and most powerful professional networking site in the world.  Aside from being the number one tool for job recruiters and job seekers, LinkedIn is also a great lead gathering tool for businesses of all sizes. […]

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5 Daily Deals Tips That Help Grow Your Business

Daily Deals Sites

Daily deals sites such as Groupon and Living Socials have been getting lots of bad reps lately. You probably heard horror stories from local businesses that actually lost money from running daily deals. Although there’s no disputing that these things did occur, running daily deals doesn’t have […]

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