According to the Response Rate Report from Digital Marketing Association, paid search accounted for a cost per click figure of $3.79.
SEM or Search Engine Marketing is generally confused with SEO (Search Engine Optimization). You would see that even well established SEO companies fail to realize the actual differences between the two terms and think that Pay per Click (PPC) is the only distinction.
We follow a completely different approach as we take time out to understand the concept and working of your company and how to make it fit in the competition. There is no use of coming on top position of search engine results if your service or product is not in demand.
We can bring out expertise of handling actual online businesses to your domain so that you can eliminate the pitfalls and get faster and smoother success. This might entail PPC as well, but is not limited to it. Our analysis and investigation will offer you a clear strategy to focus on your knowledge base.
Since PPC is an important term in SEM domain, let us understand what PPC is all about.
PPC advertising makes use of sponsored ads to get to a target audience.
Our company ensures:
- More enquiries and leads
- Higher conversion rates
- Greater Return on Investment (ROI)
- Low Cost per Acquisition (CPA) for sales as well as leads
- Keyword research, creating ads, campaign management, and conversion tracking
Why should you get PPC?
PPC ads appear when people search for keywords targeted by you. You pay only when a user clicks on your advertisement.
What do you get from us?
- Smoother and faster results then SEO
- Google and Facebook PPC campaigns
- Everything under your budget
- Highly effective campaigns
- Targeting specific demographic
- Combination of both SEO and SEM
But that’s not all, we provide you guaranteed results. Of course there are many other SEM companies out there, but all companies aren’t alike.
Here is why you should hire us:
1. Proven Results
When you are working with us, your results are guaranteed as we are experienced in achieving high figures, and increasing ROI. Our unique formula, technology and approach make us beat the competition and offer the best campaigns.
2. Best team
We follow a tough recruitment process. This means that our PPC managers are highly experienced and they need to be graduates in mathematical disciplines. They also should have the aptitude for internet marketing and ecommerce. After hiring them, we make them follow a thorough training program so they can form the best team.
3. Our processes
We believe in responsiveness, transparency and communication. You want to know what is going on and if our plans are going forward. We follow tailored and advance reporting using regular contact with the dedicated account manager to beat the competition. This is one of the many reasons why we have a great client retention rate.
4. Latest technology
We use the most advanced technology to get the most profitable bid profile among countless number of keywords. We use algorithms and methods to overcome the problems that are present in ‘off the shelf’ tools. We have our own in-house bid tool that gives better results.
5. Focus on profits
The number one position will give you more sales, but highest sales do not always mean highest profits. We will do a feasibility analysis to find out which position will be best for you so that you can get the maximum profits.
6. Focus on conversions
PPC will get you traffic, but if your website does not convert into sales, you will not get profits. We can identify the issues that result in low sales and we can maximize lead conversion by giving specialized conversion optimization, along with testing services to offer measured results.
7. Multilingual PPC services
We can manage multilingual PPC services that can run across various countries.
8. Multiple industries
Though the essence of PPC is same in different markets, the problems that a website might face are different for different industry sectors. We have experience in a number of industry sectors and we can offer you customized solutions based on your industry type.
Pricing is an important part of any SEM campaign. Though we offer the best quality, we make sure that our prices fit your pockets easily. Quality does come at a price, but you get more than what you pay for.
With all the benefits that you get from our SEM services, it is hard to say no. Contact us for any inquiries.